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Peloton is outsourcing its manufacturing, a move that could help the company refocus
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As seen in Retail Brew
Months after stepping back from plans to open a US factory, Peloton announced earlier this week it will start outsourcing the manufacturing of its bikes and tread machines to Rexon Industrial, its Taiwan-based manufacturer, to recover financial losses.
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Mike Simoncic, managing director at Alvarez & Marsal Consumer Retail Group, agreed that the move might actually help Peloton navigate a challenging supply-chain environment.